Brand Film · 2025

Golden Chyld

Close-up of two people wearing red and green zip-up jackets, one with the brand 'Golden' visible on the green jacket.
Close-up of a person wearing a green hoodie with a logo that reads 'golden' and a partially visible distinctive textured tattoo on their neck.
Close-up of a person wearing a purple zip-up hoodie with a white shirt underneath, standing in a setting with blue walls and equipment visible in the background.
Group of six people wearing colorful hoodies and matching pants in a room with fluorescent lighting, ductwork, and barber shop equipment.
A person dressed in an orange hoodie with the hood over their head, sitting on the floor with their head bowed and hands resting on their knees. Two other people, partially visible, stand around them wearing colorful sportswear.

Project details

Client
Golden Chyld

Deliverable
Short brand film and product photography

Scope
Creative direction, production, cinematography, editorial, photography

Group of five young adults in colorful streetwear posing in a barbershop or salon, with barber chairs and mirrors around.

This short brand film was created for Golden Chyld, a clothing brand based in Canton, Ohio. Shot inside a neighborhood barber shop, the piece follows a series of customers wearing different variations of the brand’s sweatsuit, using humor and repetition to highlight the product. In addition to the film, Monolith produced product photography and visual assets for Golden Chyld’s website.

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